Feyera Dinsa (Ph.D)

Salale University College of Business and Economics Delivers Capacity-Building Training for Traders Salale University)

Salale University College of Business and Economics Delivers Capacity-Building Training for Traders The College of Business and Economics, in collaboration with the North Shewa Zone Trade Office, organized a capacity-building training focused on Entrepreneurship, Marketing, Accounting, and their roles in business development. The training was delivered to local traders from the Fitche Cluster and surrounding woredas. In his opening remarks, Dr. Tadesse Birhanu, Director of the Community Service, Technology Transfer, and Industry Linkage Directorate, emphasized that Salale University remains firmly committed to ensuring that local communities receive meaningful and sustainable benefits from the University’s community service initiatives. He noted that the training aims to enhance traders’ knowledge, strengthen their business operations, and promote modern, evidence-based practices that contribute to lasting improvements in the business environment. The training was delivered by college instructors and was aligned with both international and national best practices. Several participants expressed that they gained valuable knowledge and practical skills from the sessions. During the closing session, Mr. Baley Kaseye, Dean of the College of Business and Economics, highlighted that the primary goal of the program is to develop entrepreneurs and traders who are competent, innovative, and well-equipped with the essential knowledge required to succeed in business. Mr. Baley added that the training aims to deepen participants’ understanding of key business principles, improve their practical skills, and empower them to effectively identify and capitalize on market opportunities. Participants stated that the training equipped them with important insights to strengthen their businesses and improve the quality, accessibility, and timeliness of their services. At the end, they expressed their sincere appreciation to Salale University for organizing and delivering the training. Co-Creating Quality Reporter: Asrat Bekele For further information, please contact us: Website: https://slu.edu.et YouTube: https://youtube.com/@salaleuniversity X(Twitter):https://x.com/SalaleUniversi1 Telegram: https://t.me/salaleuniversitytchannel

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